Social

Medea for the Social Media Age

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[Editor’s Note: This review contains spoilers for Season 1 of Amazon Prime Video’s “The Wilds,” including the ending. For a spoiler-free review, click here.]

Now, I’m sure you all did what I suggested in my spoiler-free review of “The Wilds” and refrained from blowing through all 10 episodes in two days, right?

Of course you didn’t. So welcome to the review with spoilers.

On the surface, “The Wilds” is about a group of troubled teenage girls who are en route to a female empowerment retreat in Kona, Hawaii, when their plane crashes. They wind up on a deserted tropical island in the middle of nowhere and are forced to join together to survive, despite their disparate backgrounds and personalities.

That is, in fact, about 30 percent of what “The Wilds” is about. But creator Sarah Streicher’s work is more “Euphoria” than “Lost,” and

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FTC orders social media companies to provide details on personal data, advertising

Federal regulators are ordering Facebook, Twitter, Amazon, TikTok’s parent and five other social media companies to provide detailed information on how they collect and use consumers’ personal data and how their practices affect children and teens.

The Federal Trade Commission’s action announced Monday goes to the heart of the tech industry’s lucrative business model: harvesting data from platform users and making it available to advertisers so they can pinpoint specific consumers to target.

The agency plans to use the information, due in 45 days, for a comprehensive study.

The other five companies are Reddit, Snap, Discord, WhatsApp, which is owned by Facebook, and Google’s YouTube.

Regulators and lawmakers are increasingly weaving into their investigations of market dominance by Big Tech companies concerns over data power and privacy.

The FTC wants to know how social media and video streaming services collect, use and track consumers’ personal and demographic information, how they

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FTC kicks off sweeping privacy probe of nine major social media firms

A scalpel labeled FTC is surrounded by the logos of social media giants.

The Federal Trade Commission is stepping up its digital privacy work and has asked just about every major social media platform you can think of to explain what personal data it collects from users and why.

The requests for information went out today to nine platforms (or their parent companies, where applicable), including Discord, Facebook, Reddit, Snapchat, TikTok, Twitch, Twitter, WhatsApp, and YouTube, according to the press release. The companies that receive the orders have 45 days to explain to the FTC:

  • How social media and video streaming services collect, use, track, estimate, or derive personal and demographic information
  • How they determine which ads and other content are shown to consumers
  • Whether they apply algorithms or data analytics to personal information
  • How they measure, promote, and research user engagement
  • How their practices affect children and teens

A sample order (PDF) shows the depth and specificity of the information the FTC

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Cardi B praises her ‘angel’ mother on social media

Cardi B has hailed her “angel” mother in a sweet birthday tribute.



a woman wearing a dress: Cardi B


© Bang Showbiz
Cardi B

The 28-year-old rap star has taken to Twitter to heap praise on her mother, saying she’s got the “best heart” in the world.

Cardi – who is one of the world’s best-selling artists – wrote on the micro-blogging platform: “Happy Birthday to the best mother in the world. Im a good person but I think I’m blessed because my mom is a angel. My mom went thru a lot.I think God made me & Henny successful as a reward to her for having the best heart.She Also the greatest grandma in the world ! (sic)”

Cardi worked as a stripper before finding fame as a rap star.

And the ‘WAP’ hitmaker previously claimed she brings something completely unique to the music business.

She said earlier this year: “I bring something different. I am

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3 Ways Social Media Is Feeding Positivity Amidst A Pandemic

Brand Experts Josh Heller and Sherri Nourse explore ways social media has provided positivity during the pandemic

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3 min read

Opinions expressed by Entrepreneur contributors are their own.


You’re reading Entrepreneur India, an international franchise of Entrepreneur Media.

The year 2020 has been like no other; it has brought us separation, recession and mental devastation. Even the most positive of people have struggled to maintain a sunny attitude. Thankfully through the use of social media platforms, we have still found reasons to smile. Josh Heller, founder of Heller PR, and Sherri Nourse, founder of Ambition Media, use their digital media expertise to share three ways social media is feeding positivity amid this pandemic.

Providing connection

One of the most crushing consequences of this pandemic has

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Smartly.io Accelerates Growth in 2020, Empowering Brands to Scale Social Advertising

NEW YORK–(BUSINESS WIRE)–Dec 10, 2020–

Smartly.io, the leading social advertising automation platform for creative and performance marketers, today reported continued growth and momentum in 2020, significantly increasing revenue year-over-year. Following a majority investment from Providence Equity Partners in December 2019, Smartly.io has continued to help 600+ brands scale their social advertising results, while advancing its product and partner vision.

Introducing the only end-to-end creative and media buying solution for social advertising

Managing over €2.5B in ad spend, Smartly.io looked to meet customers’ demands for an omnichannel social advertising approach in 2020. During a global pandemic, it became increasingly important to help brands diversify their spend and engage with consumers on the channels they prefer. In fact, more than half (51 percent) of global consumers said they made purchases based on social ads they saw between July and August. With this in mind, Smartly.io announced expanded partnerships with both Pinterest

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Social media is mightier than Gov. DeSantis’s guns

You would think we’ve all gotten used to seeing crazy things caught on camera and posted to social media. But no. It seems every day there’s something more outrageous and jaw-dropping than the day before. The insane video for this week shows law enforcement officers pointing guns at a scientist’s husband and two small children inside their home.



Ron DeSantis wearing a suit and tie: Social media is mightier than Gov. DeSantis's guns


© The Hill
Social media is mightier than Gov. DeSantis’s guns

That’s right – a battery of police officers in bulletproof vests drew their guns at Rebekah Jones’s house on Monday morning while executing a search warrant to seize her electronics.

Jones, a former employee of Florida’s Department of Health, must have been suspected of some pretty bad stuff to necessitate this drastic action, right? Murder? RICO? Robbery?

Nope.

She has been accused of sending an unauthorized email to the State Emergency Response Team that said, “Speak up before another

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A German-Vietnamese social media star dies at 29, and other news from around the world.

Brittanya Karma posted her bucket list on Instagram last year.

Featured in a magazine? Check. Appear on German TV? Check. Appear on Vietnamese TV? Check. Acquire one million views on Facebook? Check.

The number of check marks on the list is testimony to the fullness of her short life. Ms. Karma, a Vietnamese-German rapper and reality television star, died on Nov. 29 in Hamburg, where she was born and where she lived. She was 29. The cause was complications of Covid-19, her agent said.

Credit…Brittanya Karma

Ms. Karma was first noticed several years ago when a Vietnamese-language Facebook post in which she gently mocked her mother went viral, garnering more than a million clicks. She quickly acquired a Vietnamese following by describing her life in Germany and speaking out against body shaming.

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Social media served as an important outlet for Black Americans in 2020

Social media platforms have served as venues for political engagement and social activism for many years, especially for Black Americans. This was evident again in 2020, when the killing of an unarmed Black man, George Floyd, by a White Minneapolis police officer resulted in widespread protests that demonstrated the reach and power of these platforms.

Across Pew Research Center surveys, Black social media users have been particularly likely to say that these sites are personally important to them for getting involved with issues they care about or finding like-minded people. They are also likely to express positive views about the impact of these platforms for holding powerful people accountable for their actions and giving a voice to underrepresented groups. The online community known as Black Twitter has long been using these platforms to collectively organize, offer support and increase visibility online for Black people and issues that matter to them.

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5 Social Media Marketing Mistakes You Need to Avoid

When I first got into marketing, it was long enough ago that a lot of people said the internet would just be a fad. Several years later, when social media started to become a thing, most people said the same about that. Today, it’s clear how ludicrous those theories were, but there is still a tremendous amount of misinformation about social media. 



a group of people sitting at a table in front of a window


© pixdeluxe | Getty Images


A lot of people have over- or under-inflated expectations of the results they should anticipate, how much work goes into it and how they should best utilize it. That misinformation hurts them, either directly by doing the wrong things and hurting their brand, or indirectly, by wasting time and money on ineffective strategies and tactics.

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I want to help you avoid those costly and time-consuming mistakes so you can build the business you deserve, serve more people and bring more value

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